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The Armed: ONLY LOVE

THE ARMED: ONLY LOVE


The Armed’s 2018 LP ONLY LOVE dealt with themes of misinformation and anonymity. A vibrant physical package was designed to help visualize those lyrical motifs. To further the madness, a 24-page zine riddled with breadcrumbs lead readers down a deep rabbit hole of digital content (including, but not limited to, ASMR videos, unreleased music and potential viruses).

The LP art was created in collaboration with photographer Jade Lauren and designer Kenny Szymanski.

A beautiful, limited wooden box “Iftar Edition” was crafted in collaboration with designer Matt Tait.


In conjunction with Biz3 PR, we orchestrated a media campaign that included an Adult Swim on-air debut of a music video starring the inimitable Tommy Wiseau, riding high from the recent release and praise of The Disaster Artist film.